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How Athlete-Generated UGC Drove 2.5x ROAS in Paid Media for Proactiv

Six student-athletes showing their Proactiv skincare routines
For Brands

How To Work With College Athletes in 2026: A Complete NIL Playbook for Brands

For Brands

How Homefield Turned NIL Into Real-World Community

For Brands

How Jams Used Student-Athletes to Drive Walmart Sales and a 516% TikTok Spike in 3 Weeks

MarketPryce's NIL Playbook for Athletes

MarketPryce's NIL Playbook for Athletes
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How Dr. Squatch tapped authentic brand fandom through NIL

Marshall football star Devin Miller upset Notre Dame, then landed his Dream Deal with Dr. Squatch.

For Brands

The holiday gifting campaign that helped leading brands Match with 300 student-athletes

More than 300 student-athletes received free NIL product this month through MarketPryce’s Season of Gifting campaign.

For Brands
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